After years of development, the honeycomb panel manufacturer industry is becoming more and more mature, the market competition is becoming more intense, and the pressure is increasing. Especially in recent years, the price of raw materials has risen, and freight costs have also risen. It is also a huge challenge for traditional manufacturing brands. With the real economy facing a difficult situation, what should the future development of the honeycomb panel manufacturers and enterprises do?
Starting from last year, the price increase in the raw material market has been out of control. In addition, the logistics and transportation industry has also adjusted prices, and the labor market has seen price increases to varying degrees, which has caused the brand's production costs to rise. Under many factors, brands are frequently Change and transformation.
First, Internet channels.
The Internet is a genetic re-engineering, transforming all the relationships between enterprises and consumers, transforming production lines, and transforming almost all capabilities in the industry.
Second, artisan spirit.
If the company only has the ability of the Internet, and the company transformed only with the Internet, it is actually only a part of the transformation. For the brand, it is necessary to use the spirit of artisans to strictly demand themselves, strictly control the quality of the products, and achieve perfection in order to obtain More consumers.
Third, the ability to innovate.
Brands need to change their ability to innovate, they must use block-type innovation, and open up innovation platforms to become part of the global industrial transformation. On the one hand, with the rapid development of society, people's material and cultural living standards have been improved year by year, people's requirements for products have also continuously changed, and individualized needs have become more and more obvious. On the other hand, with the popularity of many marketing methods, the overall adaptability and rationality of consumers have been greatly improved. "Concept" innovation may attract consumers for a while, but consumers are not stupid and have no actual innovation. Products, brands still struggle to retain consumers.
For enterprises, when they are in product innovation, they must not play with concepts, and they should never take consumers as fools. Because consumers will pay attention to the brand because of the "concept", but they will not always pay attention to it. Today, with the advanced information communication technology, only with high-quality products and perfect services can consumers be favored for a long time.